Creators are creators. Correct? But wait, aren't they also a brand? On this episode of Everything is Better with Creators we sit down to talk with Aliza Licht, Founder & President LEAVE YOUR MARK. Aliza is an award-winning marketer, author, podcaster, and global mentor who has built her expertise for over two decades in marketing, communications, and digital strategy in the fashion industry. She's best known as the person behind the Twitter handle DKNY PR GIRL, an anonymous social media personality and pioneer fashion influencer with over 1.5M fans worldwide. Her reveal generated over 230 million media impressions. She was a "creator" before there were really "creators." She's also author of the book Leave Your Mark: Land Your Dream Job. Kill It in Your Career. Rock Social Media. Aliza gives great guidance and advice to anyone who is creating or wants to create as their career. Everything Is Better With Creators is produced by Whalar. Whalar. We Power the Creator Economy. Learn more at http://whalar.com #creatoreconomy #creators Hosted on Acast. See acast.com/privacy for more information.