Episodes
How to really boost a Facebook ad post
Inside this episode:
Why boosting is good for some things and not others
Defining the objective of your boost
What types of posts should you boost
How long should you boost a post
What should your budget be
YouTube Video: https://youtu.be/ipzUT6ThTAQ
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup
Published 08/20/19
How to out market everybody with Facebook ads
Inside this episode:
Why the input of the ad is the least important part
How to prepare before you start running ads
What 80% of Facebook advertisers do and why you want to do the complete opposite.
YouTube Video: https://youtu.be/-J8rDTY8Wjg
*** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup
Published 07/09/19
Interview with Facebook Ads Expert Liana Ling
The #1 thing you must master to have successful ads
The best strategy she uses to get her clients results
What happens when you turn ads off and then back on
Why you should always create a new ad instead of fixing an old one
Contact Liana https://powerupstrategy.com
YouTube Video: https://youtu.be/3Z81wcZGrhA
* My Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free Facebook Ads With A Twang Group: http://rcl.ink/LY
Published 05/28/19
The end of the Facebook pixel as we know it
Inside this episode:
What is the Facebook pixel anyway
Difference between pixels and cookies
Problem with pixels
FTC Privacy - http://rcl.ink/4aH
Will the pixel really go away
YouTube Video: https://youtu.be/NhW3Iv22sPw
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 05/07/19
What they DON’T teach you in Facebook ads school
Inside this episode:
Where you should spend 80% of your time
The #1 thing you must do to make your Facebook ads strategy work
A simple strategy to give your ads the best chance of being a success
Youtube Video: https://youtu.be/AVZSnAGbeV8
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 04/30/19
Inside this episode:
Does having social proof on your ads really help
What are the downsides of social proof on your ads
Which ads are the best for social proof
How you can get more social proof on your ads
Youtube Video: https://youtu.be/U--WwdmCQkM
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 04/23/19
How to setup and use Instagram ads
Inside this episode:
Instagram ad basics
Types of ads you can use
What kind of images you should use and size
Should you use video
What sort of copy is best
Youtube Video: https://youtu.be/apJ_Ck3G9_g
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 02/19/19
Here is what’s inside this episode:
It is growing so FAST - get on board now.
Another way to reach your market
Why Instagram ads work for almost everybody
DISCOUNTED - right now they are heavily discounted
Youtube Video: https://youtu.be/P3XbfG3Gbyc
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 02/12/19
Here is what’s inside this episode:
How to create a mini-training
The 2 types of ads you’ll need to run
What your email follow up sequence should be like
Why this works
Mini-Training Cheat Sheet: http://rcl.ink/pJj
Youtube Video: https://youtu.be/W5MpRYMTd7E
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 12/11/18
Running Facebook video ads is the best way to get maximum impact at the lowest cost.
Listen for the:
Benefits of video ads
Best types of ads to use & for which objective
Whether or not to use professional videos
How to promote content/product or services
Facebook video recommendations: http://rcl.ink/wfL
Youtube Video: https://youtu.be/cWOlKQcHv-I
* Learn more about a Marketing With A Twang Membership http://MarketingWithATwang.com
Join my free Group: http://rcl.ink/LYO
Published 12/04/18
Is it better to run ads on Facebook or LinkedIn?
Here’s what I’m covering on this episode:
Pros and Cons
Cost comparison
LinkedIn Sponsored Mail
Features of both
How to use LinkedIn organically
LinkedIn Guide: http://onefocusmarketing.com/linkedinguide
Youtube Video: https://youtu.be/jF-IZDVXaUY
*** Want to know more about my Marketing With A Twang Membership? http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 11/30/18
Find out what you need to know BEFORE you try using Facebook’s income targeting option.
Discover the best alternate ways to narrow your targeting other than by income.
Video tutorial: https://youtu.be/bgrWA0u5lGQ
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 11/09/18
There are 11 Facebook ads objectives. You DON’T need all of them.
Find out which 4 are the only ones you’ll need and why.
Episode References:
http://onefocusmarketing.com/episode61
http://onefocusmarketing.com/episode65
Video tutorial: https://youtu.be/41HpvnEbuN8
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 10/31/18
Nobody talks about these!
What is a discovery campaign?
Learn the 3 types of discovery campaigns and how you should use them
Find out the 4 reasons they may not be for you!
A discovery campaign might be exactly what you need to take your ads to a new level.
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 10/23/18
Seems like most of the people who run ads on Facebook forget that first and foremost Facebook is an engagement social media platform.
On this episode, I cover what engagement really means.
Check the show notes for links episode references:
http://rcl.ink/y6V
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 09/13/18
People are always asking me why their ads aren’t working and I’ve talked about it A LOT on the podcast but it deserves going over it again.
Keep it simple.
On this episode, I cover the two fatal mistakes and the 3 step process of evaluating your ads/funnel.
When going through the process make sure you go back to front.
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 09/11/18
Post engagement ads are often an overlooked and underutilized Facebook ad objective.
Even though you can’t be sure how your ad is doing just from Facebook metrics I’m going to explain why and how you should be using these types of ads.
Especially if you’re a content creator!
Come and check out episode 65.
*** Want to know more about my Marketing With A Twang Membership?
http://MarketingWithATwang.com
Join my free - Facebook Ads With A Twang Group: http://rcl.ink/LYO
Published 08/29/18
This episode dives into dynamic ads. If you’re like me when someone mentions the word dynamic in conjunction with marketing my eyes just kind of glaze over.
Understanding and using dynamic ads in Facebook ads manager is easy.
If you like to test and really want to know what combination of ad copy, image, buttons, and headlines work the best, then this episode is for you.
Learn More About Marketing With A Twang Membership
http://bit.ly/mawtclub
Free Facebook Group - http://bit.ly/fsforfb
Published 06/21/18
This episode is a list of some of the people I follow and why. They all have a great message and unique style.
I do not know any of them personally and I’m not an affiliate. I just dig them.
In no particular order:
1. Jon Loomer - JonLoomer.com
2. Mari Smith - MariSmith.com
3. Rick Mulready - RickMulready.com
4. Ezra Firestone - SmartMarketer.com
5. Justin Brooke - AdSkills.com
*** Want to know more about my Marketing With A Twang Membership?
http://bit.ly/mawtclub
Published 06/06/18
This might be the best episode I’ve done but really, you’ll have to be the judge.
Today I’m giving you the 3 steps you absolutely must have to create a massively successful Facebook ad.
Here is the video that walks you through step by step:
*** This is exactly the kind of stuff we’re talking about in my Marketing With a Twang Membership Club - for more info on it click here ….
http://bit.ly/mawtclub
Published 05/31/18
If you’re not using video ads then start. Immediately!
I’m not talking about some high dollar production video but rather a really crazy valuable content-driven video.
These kinds of videos can help you find high quality, super low-cost people to retarget with your other offers.
Here is the video that walks you through step by step:
https://youtu.be/odiJqjb0ZDs
*** If you are looking for the easiest way to learn paid ads and get ongoing updates check out - http://benblackmon.com/membership
Published 05/28/18
Should you separate out each interest when running ads or should you just lump them all together and let the Facebook pixel help you out.
Even the multi-million dollar media buyers can’t decide for sure.
So what should you do?
Video walk-thru:
https://youtu.be/GhpPSBj1N6Y
*** Check out my brand new course:
Facebook Ads With a Twang for Beginners
All podcast listeners get a 70% discount!
Go to: http://benblackmon.com/twang and get all the details.
Enter in coupon code: TWANG
Published 05/14/18
“... the time to buy is when there’s blood in the streets.” - Baron Rothschild
That old quote about the stock market is just as true for Facebook ads.
On episode 59 I talk about why now is the best time to get into Facebook ads.
Here is the video from this episode.
https://youtu.be/pld1B3tCflA
Check out my brand new course: Facebook Ads With a Twang for Beginners
All podcast listeners get 70% off! Enter in coupon code: TWANG
Go to: http://benblackmon.com/twang and get all the details
Published 04/23/18
Test, test, test. You gotta test! That’s the marketer's mantra.
On this episode, I talk about some of the things you can test and how to do it the right way.
Video walk-thru:
https://youtu.be/bT_8QVrs1IQ
*** Check out my brand new course:
Facebook Ads With a Twang for Beginners
All podcast listeners get a 70% discount!
Go to: http://benblackmon.com/twang and get all the details.
Enter in coupon code: TWANG
Published 04/19/18
How important is social proof? Pretty dang important I’d say.
Keep your Facebook ads social proof and carry it over into other ad sets so you can let the good times roll. Video walk-thru: https://youtu.be/9kaont0JG3Q
*** Check out my brand new course:
Facebook Ads With a Twang for Beginners
All podcast listeners get a 70% discount!
Go to: http://benblackmon.com/twang and get all the details.
Published 04/13/18