Marketing automation supplements your human connection, but it does not replace it. The practice only works when it creates a better experience for the prospect or customer. You don’t even need to build a series of complicated automation or campaigns. Simply having a handful of prewritten emails and a process for when and how to use them counts as an automated follow-up. If you want to have a FREE PDF file, send an email to [email protected] Farinas offers ONE HOUR FREE CONSULTAION  www.farinasmarketing.com