Data Governance in Marketing
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Description
Your greatest asset should be data.
Data now informs every choice, every change of direction,
and every action. When used effectively, data may provide limitless commercial
value and open up a world of possibilities.
1- Where does the data come
from?
2- Where does the data go to?
3- Who uses what data
4- How to read the future from
your history data?
5- How to build new strategies
and improve your profit from the data
Our professional and expert guest speaker Eng. Mohammad Shalan with +25 years of experience in technology & digital transformation.
Project Management Institute (PMI) - Saudi
Chapter
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