Launching a successful product in Southeast Asia is no cakewalk. You could have the most innovative idea since sliced bread, but if you don't nail your product-market fit, you might as well kiss your dreams goodbye. This week, we've got Thomas Jeng, the big boss of Aspire in Singapore, spilling the tea on how to strategically position your product to resonate with the diverse markets in this region. Brace yourselves, because he's not holding back. Thomas has been around the block, from consulting gigs at BCG and Gartner to stints in the startup and VC worlds. Now, he's leading the charge at Aspire, a fintech powerhouse providing financial solutions to businesses across Asia-Pacific. In other words, he knows a thing or two about cracking the product-market code. Here's a sneak peek of what you can expect: Why having an established product doesn't guarantee jack when you're expanding in SEAThe essential ingredients for building a killer product strategy (no BS, just straight facts)Key considerations for iterating your product to deliver real, tangible value (because let's face it, no one wants a dud)But that's not all, folks. Thomas is also dishing out insights on: Forging strategic partnerships that can take your product to the next levelHiring the right talent to execute your vision (because let's be honest, a great idea is nothing without a kick-ass team)Setting clear goals and putting stakes in the ground (because aimlessly wandering is a surefire way to end up lost in the sauce)So, buckle up and get ready for some brutal honesty about what it really takes to achieve product-market fit in this diverse and ever-evolving region. Whether you're a seasoned entrepreneur or just starting out, this episode is a must-listen for anyone serious about making their mark in Southeast Asia. [Let's Talk SEA Business] podcast aims to equip you with the knowledge to make strategic decisions about regional expansion, talent acquisition, and team management. Anticipate insights from industry leaders on building and managing successful businesses and teams across Southeast Asia's diverse markets. This podcast is a collaboration between The Financial Coconut Network and Glints TalentHub. For more information on Glints TalentHub, read more about their services here: https://talenthub.glints.com Hosted on Acast. See acast.com/privacy for more information.