FBP 151: Crushing It with Messenger ChatBot Marketing Expert Niel Reichl
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A combination of relentless drive and plenty of hard work turned unfortunate events into opportunities for our FBP 151 guest. This guy with an easy demeanor and bright outlook has also proved himself to be resilient and a fast learner. In 3 years, Neil Reichl has turned from a pharmaceutical sales rep to a ChatBot marketing expert. All the long drives that he made while listening to podcasts when he was still a sales rep turned out to be the training ground for his digital marketing and freelancing career. Why ChatBot Marketing? An early adopter of ChatBot marketing, Neil recognized the need for a more effective way of getting leads and engaging with old both old and potential customers. With an even tougher competition now as all types of media are clamoring for a person’s already short attention span, how does a business get their voice heard loud and clear? With email marketing effectivity slowly dropping (25% open rate, 3% CTR), Neil saw how more people, regardless of age or status, are now more likely to use Facebook Messenger as their main means of communication. It is not surprising that statistics for Facebook Messenger Marketing campaigns show an 89% open rate with a 50-60% CTR. For instance, the reach can be greater too as people who may not follow or “like” your page can still send you a message and contact you on Facebook. Are you as interested as I am now? I too believe that ChatBot marketing is the next big thing so I signed up for Neil’s ChatBot marketing premium course to learn more about it. If you want to see a ChatBot in action, watch the FBP 151 video to see a demo of how a ChatBot can bring in more leads and convert fans into paying customers. Key Highlights FBP 151 comes with loads of useful tips from Neil. Also, you will get the chance to see us in our formal wear! Neils’ journey from a pharmaceutical sales rep to a ChatBot marketing expert The difference between Email Marketing and ChatBot Marketing Reasons why Neil thinks ChatBots are the next big thing in digital marketing How ChatBot Marketing can be used in different kinds of businesses Skills needed for a ChatBot marketer How the data from ChatBots can be used to build your list and direct them to your website How Neil honed his skills and expanded his community as a freelancer Tips for both new and experienced freelancers on how they can offer ChatBot marketing services Steps to sign up manychat.com and test your own bot on a free Manychat account Demo of how ChatBots can work for your page At the time of posting, all the workshops mentioned in the video have already been completed. Join us on www.freelanceblenders.com so you can get up-to-date information on upcoming workshops and courses. Quotes Neil on how to effectively use ChatBots: “Courtesy should always be your first step” Marv on taking new challenges from clients: “Say yes and learn it.” Neil on avoiding analysis paralysis: “Take action!” Links * See a ChatBot in action here: http://bit.ly/chatbotMarv * ManyChat, the app for setting up ChatBots * Do you want to get more tips for fellow freelancers? Join us on Facebook and connect with hundreds of Filipino freelancers! www.freelanceblenders.com   Are You Ready to Become a Freelancer? If you are really serious about becoming a freelancer,
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