In this engaging podcast episode, host Matt Payne chats with photographer Michael Rung about the intricacies and challenges of producing photo folios, from meticulous print proofing to managing paper scarcity. Michael shares his journey from a corporate career to full-time photography, highlighting the emotional and financial nuances of the transition. Despite initial unease with YouTube, Michael has found a voice in authentic, unscripted content, resonating with his audience. The conversation delves into Michael's creative evolution towards more reactive photography and the balance between commercial viability and personal fulfillment. Throughout, both Matt and Michael touch on the complex dynamics of audience engagement, content authenticity, and the reality of pursuing one's passion in the unpredictable landscape of photography and social media. P.S. You can also watch this podcast episode on YouTube! Resources / Links Mentioned Star Street Creative - Michael's partner Heather's graphic design business Michael's Folios Michael's YouTube video where he discusses his new approach to photography Michael's Utah eBook Landscape Photographer's Worldwide on Discord Ben Horne Creative Banter Podcast Support the Podcast on Patreon Photographers Recommended This Week Jack Lodge Jack Krohn Shanda Akin Natalie Oberg Jeffrey Tadlock