The start of the New Year always rings in new possibilities. However, setting and achieving goals for yourself and by yourself is harder than it seems. There are a multitude of obstacles including questions like knowing which tasks and ambitions to prioritize, where exactly to start, and how best to carry on when facing roadblocks and distractions. One truth remains though, we are likely to follow through with goals and pursuits that we are highly motivated about. On this episode, behavioral scientist, Chicago Booth professor, and leading expert on motivation, Dr. Ayelet Fishbach, Ph.D., discusses ways to think about and apply motivation to our lives and what people need to know about leveraging social support to stay motivated in our goal pursuit. Motivation is defined as a psychological force that enables action and a key to mastering Executive Function is to close the gap between one’s intentions and one’s actions. About Ayelet Fishbach Ayelet Fishbach, PhD, is the Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing at the University of Chicago, Booth School of Business and the author of GET IT DONE: Surprising Lessons from the Science of Motivation. She is the past president of the Society for the Science of Motivation and the International Social Cognition Network. She is an expert on motivation and decision making. Dr. Fishbach’s groundbreaking research on human motivation has won the Society of Experimental Social Psychology's Best Dissertation Award and Career Trajectory Award, and the Fulbright Educational Foundation Award. Websites: https://www.ayeletfishbach.com/https://tinyurl.com/MotSciBooks: Get It Done: Surprising Lessons from the Science of Motivation About Host, Sucheta Kamath Sucheta Kamath, is an award-winning speech-language pathologist, a TEDx speaker, a celebrated community leader, and the founder and CEO of ExQ®. As an EdTech entrepreneur, Sucheta has designed ExQ's personalized digital learning curriculum/tool that empowers middle and high school students to develop self-awareness and strategic thinking skills through the mastery of Executive Function and social-emotional competence. Support the show