In this episode, Eric Malzone engages in a conversation with Tim Rhode about the intricacies of managing change in business. Tim introduces a four-step framework using the analogy of changing lanes while driving. The steps include assessing your current position, signaling your intent for change, executing the change itself, and accelerating with purpose towards your goals. Emphasizing the importance of effective communication and overcoming resistance, Tim simplifies the change process, offering clarity and confidence to business leaders. The episode explores the key steps, decision-making aspects, and the critical need for clear communication in successful change implementation. Tim's recently launched book, "Changing Lanes for Business," serves as a parable-based guide for leaders, aiming to simplify complex concepts and make progress an exciting part of the journey.   LINKS:   https://www.podcastcollective.io/ Tim's Book