Ringling Brothers and Barnum and Bailey circus has been delighting "kids of all ages" since 1871. However, the Greatest Show on Earth is anything but dated— after all, you don’t last for 150 years without regular refreshes. Today's guest is Juliette Feld Grossman, is COO of Feld Entertainment, the company responsible for reinventing Ringling for modern audiences. In this episode, Juliette walks us through the new circus and how her family business has been so successful in creating wildly popular live family entertainment. For additional links, information, and more, please visit our website at futureofstorytelling.org/case-study/juliette-feld-grossman-the-new-greatest-show-on-earth/ -- © 2024 Future of StoryTelling, Corp. Produced by Future of StoryTelling, Corp. 124 West 13th Street New York, NY 10011 Founder and CEO, Charles Melcher Director, Carolyn Merriman Assistant Producer, Madison Brown in collaboration with Charts & Leisure Executive Producer, Jason Oberholtzer Producer, Meghal Janardan Editor, Garrett Crowe Mix, Andrew Atkin Music and Final Assembly, Michael Simonelli With special thanks to Juliette Feld Grossman, Sabrina Lowe, Steve Yaros, Bonnie Eldon, Elisabeth March, David Gray, Amy Snook, Michael Bass, and Megan Worman.