In this inaugural episode of Gear Talk, Wes sits down with Noria's Chief Strategy Officer Bennett Fitch. Bennett has extensive experience in industrial lubrication and oil analysis and as the son of Noria founder Jim Fitch, has been immersed in this culture from a young age. Wes and Bennett discuss what an innovative lubrication program looks like today, their predictions for where lubrication is headed in the coming years and what new and emerging tools and techniques lubrication professionals should be paying attention to.   You can find out more about the LubePM software Bennett mentioned at https://www.lubepm.com