Marketing is about making money. You want to be able to create compelling content and market yourself, your brand and your business to scale and double your income. But it's easier said than done. So how can you make your brand stand out enough that it encourages conversion? Today, I’m bringing on your favorite coaches coach and global phenomenon, Kristi Jackson-Muhammad, aka founder of Women CEO Project. Kristi works with aspiring coaches and service professionals on crafting profitable business development initiatives, a focused sales strategy and a results-orientated online marketing plan. Today, she shares how she built her lavish empire to what it is today, what you are doing wrong with your marketing and how you can create top-of-the-funnel marketing strategies that convert leads into paying clients. She even spills why she believes you don’t need to be wasting your time and money going to school to be a successful entrepreneur! In today’s episode we chat about: Why female entrepreneurs struggle to set their prices properly and raise their pricesHow investing in a business coach can help you 10X your income and scale your business to the next levelThe importance of niching down and serving a specific group of people How to optimize your Instagram marketing strategy and the metrics you need to be measuringMaking your target audience the center of your stories and stop making it about youWhat is shareable content and how to create shareable content that boosts your visibilityBeing adaptable as a business owner and creating multiple streams of incomeWhy you need to be getting on Kristi’s Global Power Tour to take your business to the next level  Resources Mentioned Join my FREE Dropshipping Training Join Kristi’s annual Global Power TourThis week’s Get Rich Reads are Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller and The War of Art by Steven PressfieldThe Get Drunk Cocktail of the week is the Moet Rose  Connect with Kristi Jackson-Muhammad Kristi Jackson-Muhammad is a White...