Frederik van Deurs joins us on the podcast today! Based in Copenhagen, Denmark, Frederik is the CEO of the Green Innovation Group, which has worked with pharmaceutical company Novo Nordisk in a circular innovation challenge. Today you will learn about this challenge and Frederik’s takeaways. Our conversation really got me thinking about circular economy in healthcare and how to address consumable products in a circular way, since Novo Nordisk produces +500 million insulin pens a year. Let’s dive into today’s podcast and learn what Frederik has to say about the process of working with Novo Nordisk to look into plastic alternatives, take back solutions, and the possibilities to use enzyme waste to produce new products. Resources and links discussed in this episode can be found at gettinginthelooppodcast.com