Today we are in conversation with Sarah Harper of Sarah Harper Floral Design. Sarah's studio is in North Oxfordshire and she creates wedding & event flowers, holds both 1:1 workshops for florists and also for those who love flowers and  provides local flower deliveries for clients in her area We find out all about Sarahs's beginnings, from her first Chelsea Gold medal  to starting her own business and how she has navigated the pandemic Sarah is very clear on the direction of her business, ensuring that she works with only her ideal clients, hand picking the clients that she most would like to work with. We speak about her vetting process and all about 'The Hive' the bespoke online portal Sarah uses to finesse the client experience Although Sarah has a minimum spend in place for her full-service weddings, she also offers an intimate wedding package to cover clients who love her work but who are looking for a lower ideal spending requirement We talk in depth about the development of her brand across her website and social media and how vital it has been to outsource certain aspects of this to those who have the knowledge and experience to push her vision forward. It has been fundamental to the success of her business  We speak about photographing your flowers & some hints and tips to take great shots and how having a brand aesthetic throughout all of your channels will elevate your brand We have taken some really important points from this conversation about how Sarah approaches her business and if you would like to find out more then please head over to https://sarahharperfloraldesign.co.uk Fan girl here on insta https://www.instagram.com/sarahharperflowers/ Sarah's Website was designed by https://beckylord.co.uk Website copywriting by https://jackdaweditorial.com Huge thanks Sarah, we absolutely loved chatting with you x Support the show (http://www.instagram.com/girlflowerpodcast)