Grassroots Marketing welcomes Cameron Gallacher, the CEO and Co-Founder of Latched, the world's premier agency dedicated to elevating cannabis businesses through innovative strategies. With a specialization in Search Engine Optimization (SEO) for Cannabis, Hemp, and CBD companies in both Canada and the United States, Latched has become a trailblazer in the industry under Cameron's visionary leadership. Cameron's expertise in grassroots marketing has been instrumental in propelling Latched to the forefront of the cannabis market. His commitment to cultivating organic growth strategies and leveraging digital platforms has not only positioned Latched as a go-to agency but has also empowered countless cannabis businesses to thrive in a competitive landscape. Throughout the interview, Cameron shares insights into the necessity of SEO within the cannabis sector, shedding light on the unique challenges and opportunities that come from a sound SEO strategy. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy