No one gets into flower farming because they love business analytics, however if you don’t know how to make sense of your business and make a profit, you’re not going to stay in business for very long. Luckily we’ve got Lennie Larkin of B-Side Farm to help us cut through the clutter and tell us how to plan to make a profit in our own flower farm businesses. She’s on the pod this week, telling us about her new book, Flower Farming for Profit, which will be out in January.