Blake Rocha talks about why you should create a brand and business around your lifestyle and not the other way around.  TIME-STAMPED SHOW NOTES: [00:00] - Who is Blake Rocha (mrfourtoeighth) [03:11] - How did Blake Rocha become so successful in building his brand and business? [05:00] - Blake Rocha’s biggest regret when he’s starting to build his brand [05:53] - Creators don’t know how to monetize their brand correctly [06:36] - Creating a business around your content [07:09] - Build a business around your lifestyle, not the other way around [07:54] - From content consumer to content creator What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram