Award-winning German Designer Sebastian Herkner studied Product Design at HfG Offenbach University of Art and Design and went on to work at Stella McCartney in London before forming his own studio in 2006. As one of the most sought-after product designers in Europe, he has designed furniture, lamps and smaller items for Ames, &Tradition, Cappellini, ClassiCon, Dedon, Gubi, Moroso, Pulpo, Rosenthal, Thonet, Wittmann and more. In 2019, Maison&Objet elected him as “Designer of the Year”. In this podcast, Sebastian speaks candidly about his life and work, what he has learned along the way, why living in a small town has its advantages, things that matter most to him about his work and clients, trends he sees, and why he got into the world of interiors in the first place. This podcast is for anyone who wants to get to know Sebastian better and is particularly interesting for design students or those new to the industry who often wonder what a famous designer considers most important in this competitive and fast-paced field. If you like this episode of HELLO HOLLY, please rate it and leave a review. If you think your friends or colleagues should listen too, please share it on your Instagram Stories and tag us at @hollymagazin and #hollymag so we can reshare your story! Thank you so much and enjoy episode 5 of HELLO HOLLY!