Jason Stoddard founded an improbable made-in-the-US product company in the HI-FI space that is putting out high-quality, inexpensive units while innovating on many fronts.

Nathan Beckord founded Foundersuite, a brand that pretty much every founder heard of, used, or referenced.

David Coté and Julie Poitras-Saulnier run LOOP Mission which collaborates with major food industry actors to save perfectly good, but rejected products discarded before reaching grocery stores and transform them into products such as juices, smoothies, sodas, beer, gin, soaps, and dog treats.

Nick Green is the Co-Founder & CEO of Thrive Market, a membership-based online platform that makes healthy living easy and accessible to all.

Christina (Fagan) Pardy founded Shit That I Knit, a brand of sustainable high-quality knit-wear that one would say besides its name, although it is very much because of its name, has become known around the world.

Gardar Stefansson co-founded Good Good, a company from Iceland that makes waves around the globe with its no-sugar-added breakfast and brunch products.

Andy Hunter founded Bookshop.org with a mission to disrupt Amazon’s book sales and put them back into the hands of bookstores.

Brice Partouche founded Satisfy, a performance fashion brand for runners to unlock the high.

Adam Rich co-founded Thrillist by sending out an e-mail newsletter to 600 people about things to do in NYC. Well, as they say, the rest is history.

Together with Seth Rogen, Evan Goldberg and Michael Mohr founded Houseplant, a lifestyle brand rooted in cannabis that creates and curates thoughtful, design-led original products.

Doug Zell is the Founder of Intelligentsia Coffee, a beloved brand that established itself as a leader in what came to be known as third-wave coffee.

Angela Jia Kim founded Savor Beauty with a strong brand ethos inspired by a career as a concert pianist.

David Neeleman is the Founder of 5 airlines and changed the way people experienced surprise and delight by flying JetBlue.

Chris Boyd is the Co-Founder of Monday, a Southern California distillery that crafts non-alcoholic spirits such as gin and whiskey with a keen eye on design and branding.

Chris Meade, 28 years young, a Forbes 30 under 30 nominee, invented a new sport with his co-founders that mixes Four square with Volleyball. Today you can catch Crossnet on ESPN and the product sells in over 3,000 locations in the US and around the world.

Vicki von Holzhausen utilizes her background as a designer for Audi and Mercedes to innovate on materials that are truly sustainable through her eponymous vegan leather bags and accessory brand.

Kara Goldin is the Founder and CEO of Hint, Inc, the brand synonymous with the leading unsweetened flavored water in the US, loved by millions. Within minutes of listening to Kara, you will understand why she became as successful as she has and why she is such an influential voice in business. Kara shared an outpour of crucial lessons for both entrepreneurs and marketers alike, and her first book, Undaunted: Overcoming Doubts and Doubters, was released last October and is now a Wallstreet...

Natasha Case founded Coolhaus with her then-girlfriend – now-wife – in 2009. Inspired by her architectural background and a drive to create the best ice cream sandwich available, the couple bought "a piece of shit postal van masquerading as an ice cream truck’ on Craigslist for $2,500 dollars and towed it to the Coachella Music Festival using AAA." The rest is history. Today Coolhaus is the top women-led ice cream company in the U.S. and can be found in over 6,000 grocery stores. Despite...

Jeremy Parker bought the url swag.com to disrupt the boring and outdated promotional products industry. Swag should stand for something new, and be bought differently, and it should be stuff people actually want to keep. That vision turned into reality as swag.com had 2000% growth over the last three years, made it onto Number 218 on Inc’s Top 500 Fastest Growing Companies list, and counts TikTok, Netflix, Facebook, Amazon, Mercedes, Starbucks, Google, and Spotify as its customers. Even...

Max Johnson built a tremendously impactful business over the course of the last 4 years through simple necklaces that celebrate female goddesses and leaders. The brand, Awe Inspired, was born out of Max's mother’s desire to empower fellow cancer survivors. From the journey of blindly walking into brand agencies on Madison Avenue to learning how personalization and shared values are key to the future success of their jewelry brand, Awe Inspired is exactly that: Inspiring. If you were...

You must have been on a social media diet to not have stumbled upon TRUFF’s masterfully designed array of truffle-infused sauces. But TRUFF is not solely a social media sensation, you can find the brand anywhere from Whole Foods to Neiman Marcus, and from the U.S. to Australia. The two Co-Founders, Nick Ajluni and Nick Guillen, have a knack for brand building and now that I have tried their products, which of course in true TRUFF fashion they immediately shipped my way after recording the...

Eddie Hartman created LegalZoom 20 years ago with two friends and built it into the best-known legal brand in the United States. LegalZoom has over 4 million customers and more than half of all Americans know the brand. I have been a customer for a mighty long time and having this chat with Eddie was just incredibly stimulating and rewarding. We talk about how celebrity lawyer Robert Shapiro became the face of the company, we discuss the impact of assurance and how ‘brand’ is the future...

In the last episode we were in Iceland, today we are in Australia, and finally, we have a B2B brand on the show again: A tech brand that is in the business of converting, retaining, and growing your customers with delightful personal video messages sent at just the right moment. But Bonjoro is not your typical tech company – it has brand and culture at its heart. It is about creating customer love, and it is a weird brand, a fun brand, a brand that is not afraid to stand out, most probably...

Björn Steinar Jónsson runs Saltverk, which produces hand-harvested sustainable sea salt using only energy from geothermal hot springs in the northwestern fjords of Iceland. Saltverk's salt-making method is based on the traditional methods of the 17th-century, which means that during the entire process they leave zero carbon footprint. The salt is used in many of the world's best restaurants (great story about Noma in the interview) and it was time to sit down and talk about the concept of...

Interior designer Nicole Gibbons set out to 'take the pain out of paint' through her brand Clare where she has pioneered an easier, faster, and more inspiring way to shop for paint. Fast Company proclaimed “The Warby Parker of paint is here” and Nicole has just been named one of Inc’s 100 Women Building America's Most Innovative and Ambitious Businesses. In a fascinating conversation, we dive into sustainability, physical retail experiences versus D2C, Clare’s unique brand language, and...