There are a lot of misconceptions about online courses, passive income, and the messaging you use to connect with your audience. In today's episode, Brittany McBean joins us to discuss the role of messaging and market research when it comes to conversions. Listen in as she shares her unpopular opinion about niching down, speaking to one audience, and the realities of online businesses. Review full show notes and resources at http://mollycahill.com/podcast Get access to my Marketing Roadmap Private Audio Training: https://mollycahill.com/privatetraining Mentioned in this Episode: brittanymcbean.com Brittany's Market Research Freebie: https://brittany-mcbean.ck.page/f32cd9eb2f Youtube: https://www.youtube.com/channel/UCPvZ3ADr7-nJl0ci8Op6kOg Instagram: https://www.instagram.com/brittanylmcbean/