You may not realize it, but mosts of us are using old-school journalism tactics in our website and social media copy. In today's episode, Emily Conley of Emily Writes Well joins us to discuss the importance of copywriting, along with the foundations that many journalists use in their work that also work for businesses. Listen in as we highlight a few old school terms you should know and how they can help you with your copy on your website, social media, and email! Review full show notes and resources at http://mollycahill.com/podcast Get access to my Marketing Roadmap Private Audio Training: https://mollycahill.com/privatetraining Mentioned in this Episode Content Ecosystem Ep 61: Marketing for Life Coaches, Health Coaches, and Functional Medicine Providers Who Want to Attract More Ideal Clients Ep 53: Lessons Learned from Quadrupling an Instagram Management Client’s Inquiries: Nailing Your Core Message ChatGPT Guide Flodesk Connect with Emily emilywriteswell.com youtube.com/@emilywriteswell Take the Brand Voice Quiz