Fully Charged: The Rise of Energy Drinks in C-store
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Description
Energy drinks have quickly become a c-store MVP for boosting sales and driving trips. In this week's episode, Melissa Jordan joins Greg Crow for a discussion on profiling the distinct energy drink customer segments and how c-store retailers can become integrated into their routines via valuable promotions and loyalty programs. Hosted by: Greg Crow, EVP Product at Koupon and Brad Van Otterloo, CEO at Koupon Get in touch: Koupon: https://go.koupon.com/get-in-touch
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