Why is recruiting the right candidates becoming an uphill battle for many companies today? This week, Pete Wright sits down with Jen Moff and Terry Cook to unpack the intricacies of modern recruitment. Together, we delve into the power of a purpose-driven mission and the importance of authentic branding.  With their combined expertise and insights from AIM HR, this episode is a must-listen for HR professionals seeking to navigate the challenges of today's talent landscape and align candidates with their company's vision. Links & Notes Recruiting Services from AIM HR Solutions AIM members can reach the HR Helpline at 800-470-6277, online, or via email at [email protected] for inquiries Monday through Friday from 8:30 a.m. – 5:00 p.m. (EST). Email requests will be responded to within 24 hours.