Rich Corbridge is the Chief Information Officer at Boots; a massive health retailer and pharmacy chain. With over 2,500 stores across six countries, 55,000 employees and revenues of £6.5Bn, it’s a pretty big deal. Rich’s job is to harness the power of technology to support business change and transformation. He is not your traditional, stereotypical technology leader. Not at all.  His are stories of passion, of courage … of people. He shares how a story was so powerful, it inspired him to announce a £1Million innovation programme - in front of a massive audience of leaders - without asking permission He explains how the temptation of cool technology nearly scuppered a massive transformation programme… and how good old fashioned TLC saved the day The Imaginal Leadership story is here : https://www.youtube.com/watch?v=vEO5pavWhbY Rich on linkedin : https://www.linkedin.com/in/rich-corbridge-fbcs-8b621b5/ On twitter - @R1chardatron Find out more about the CREATE Framework here and send feedback : https://www.katzkiely.com/create Find out more about beep’s culture change programmes here : https://wearebeep.com/ Katz on twitter : https://twitter.com/katzy beep on twitter : https://twitter.com/beepmindshift Humans Leading Humans is brought to you in partnership with the Marketing Society. TMS inspire, accelerate and unite the worlds smartest leaders -  find out more and join the global community https://www.marketingsociety.com/ Thanks to SuperTerranea for the magical sting of stings: https://www.superterranea.com/