Barak Berkowitz is the real deal. He has played a formative part in the evolution of Silicon Valley’s technology ecosystem ; ; 9 years at Apple, through Logitech, as CEO of Six Apart and heading up Operations and Strategy at MIT Media Lab. He’s been CEO to multiple startups and advises CEOs across the world. In his illustrious career, he has proved repeatedly that if you create an environment in which people thrive, you get better results. I’ve loved every one of the Humans Leading Humans interviews but this is, in some ways, my favourite. His stories, of how he has driven success and growth, offer pragmatic, actionable tools and knowhow to help us be more successful leaderdsl. Find out why he was delighted when a new recruit mistook him for the janitor, why trusting people to do the right thing is the right thing to do, and how listening to employees at all levels, and co-creation solutions, is common sense. Follow Barak on linkedin : https://www.linkedin.com/in/barakberk/ Katz Kiely on linkedin : https://www.linkedin.com/in/katzyk/ Katz on twitter : https://twitter.com/katzy beep on twitter : https://twitter.com/beepmindshift Find out about beep’s CREATE Framework and it’s uniquely effective approach to cultural and operational transformation here ; http://wearebeep.com/ Humans Leading Humans is brought to you in partnership with the Marketing Society. TMS inspire, accelerate and unite the worlds smartest leaders -  find out more and join the global community https://www.marketingsociety.com/ Thanks to SuperTerranea for the magical sting of stings: https://www.superterranea.com/