For more stories rooted in the spirit of perseverance, check out Tres Generaciones Tequila: https://www.tresgeneraciones.com/ On June 8, 2023, IDEA GENERATION and Tres Generaciones Tequila hosted a listening party with Grammy award-winning rapper Killer Mike in celebration of his latest album,...

On this week's episode of IDEA GENERATION, designer Mike Amiri takes us on a journey from his early days growing up in Hollywood, to releasing his first capsule collection, to launching his flagship brand, AMIRI. From handcrafting clothes for musicians, to reaching over $300 million in annual...

On this week's episode of IDEA GENERATION, writer and filmmaker Sacha Jenkins takes us on a journey from his childhood in Queens launching his own underground rap and graffiti zines, to pioneering the culture-defining magazine EgoTrip. Eventually Sacha would move into the world of filmmaking,...