220. Rethinking Holiday Discounts: Smart Strategies for Wellness Entrepreneurs
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Description
As the holiday season winds down and the New Year approaches, wellness entrepreneurs often ponder the impact of offering bonuses and discounts. This episode delves into why traditional holiday specials might undermine the value of your services and how you can smartly navigate this challenge. Episode Overview: We’ll explore the pros and cons of holiday discounts and specials, highlighting how they can inadvertently set a precedent for constant price reductions with your audience. Instead, learn from my personal strategy in my wellness business - offering value-added bonuses to existing clients and creatively crafting limited-time mini offers that enhance, rather than detract from, my primary high-ticket services. What You'll Learn: Beyond Discounts: Discover how to preserve the integrity and value of your services by opting for value-added bonuses instead of price cuts. Effective Bonuses: Find out how to design bonuses that expedite and ease client results, aligning with your high-ticket offerings. Creative Limited-Time Offers: Gain insights into formulating short-term offers and mini programs that complement, rather than compete with, your main services. Building on High-Ticket Foundations: Understand the importance of establishing a solid, ethical high-ticket offer before expanding your portfolio of services. Call to Action: Ready to elevate your wellness business with an ethical high-ticket offer and a clear marketing strategy? Book your free consultation now to start crafting a tailored plan for success in the New Year. Let’s make it happen together! Get the 100k Blueprint here: ⁠⁠⁠https://igniteurwellness.com/100k-blueprint-wellness-entrepreneur/⁠⁠⁠Schedule a Free Consultation call with Alison here: ⁠⁠⁠https://igniteurwellness.com/business-coach-for-health-coaches/⁠--- Send in a voice message: https://anchor.fm/ignite-ur-wellness/message Support this podcast: https://anchor.fm/ignite-ur-wellness/support --- Send in a voice message: https://podcasters.spotify.com/pod/show/ignite-ur-wellness-biz/message Support this podcast: https://podcasters.spotify.com/pod/show/ignite-ur-wellness-biz/support
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