Entrepreneur and small business champion, Holly Tucker is on a mission to rebrand Imposter Syndrome. The founder of retail website, Not On The High Street, tells Claire Cohen why she believes the term is overly negative. Holly shares her secret to turning your biggest insecurities into your greatest strengths, explains why being a busy working mum gave her imposter syndrome at the school gates, and makes the case for letting emotion show in the boardroom. Join us at the Women Mean Business virtual event: https://telegraph.co.uk/wmb | Get 30 days' free access to The Telegraph: https://www.telegraph.co.uk/imposters | Read more from Claire Cohen: https://www.telegraph.co.uk/authors/c/ck-co/claire-cohen/ | See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.