What can we expect from Tesla’s entry in the Indian EV market?
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Elon Musk is coming to India. He is meeting Prime Minister Narendra Modi, and is likely to announce the entry of Tesla into the Indian market. The timing of this visit is interesting. Tesla used to be the world’s largest seller of electric vehicles or EVs – but it lost that title to China’s BYD Auto last year. Also, most of the EV markets in the West --- in North America and Europe – are in a slowdown. In China, Tesla has been losing ground to local competitors. But India, on the other hand, is looking to expand its EV density in a big way – it unveiled a new EV policy in March that is seen by many as tweaked to make the country more attractive for Tesla. What is the agenda of Musk’s visit in the context of EVs? Is the price conscious Indian market ready for the kind of expensive EVs that Musk sells? If Tesla is allowed to sell imported cars, what happens to ‘Make in India’ and technology transfer to local manufacturers? G. Sampath is joined by Randheer Singh, CEO and Founder of ForeSee Advisors, an electric mobility and battery storage consulting firm, and a former director of e-mobility at NITI Aayog.
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