Apologies
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Description
Episode five of In Good Taste with Ever Meister—a coffee podcast about marketing, or a marketing podcast about coffee—is all about apologies. Corporate apologies, to be precise, and how they've become a marketing issue and ethics issue and, as we've seen in recent years, a coffee issue.
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Now here for the Series One finale of In Good Taste, host Ever Meister speaks with three coffee professionals who offer reflections on the episodes that carried the most meaning for them. This episode features Scott Lucey (Likewise Coffee, Milwaukee WI), Brandon Bir (Crimson Cup, Columbus OH),...
Published 01/26/22
Published 01/26/22
In this episode, Meister ponders out loud whether price transparency is a two-headed monster: As a business practice, it is a pivotal weapon in the fight for increased equity along the supply chain, but as a marketing asset… could it be more of a liability? And most importantly, to whom?
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