#15 - The sisters behind oral healthcare brand vVARDIS share tricks for flawless branding along the customer journey
Listen now
Description
With International Women’s Day just around the corner, Andreas sits down with female-owned oral healthcare brand vVARDIS to talk about their incredible launch campaign with us last November. vVARDIS' launch campaign excellently broke down complex topics - like oral care - into easily digestible, engaging and informative video formats along the customer journey. Listen to Dr. Goly and Dr. Haley Abivardi - sisters, entrepreneurs, dentists and founders of vVARDIS - speaking about forging connections with customers on Zalando.
More Episodes
Today's episode is all about the Summer of sports! With the football Euros and the Olympics just around the corner, Andreas chats with Joey Bernier, Head of Integrated Proposition Marketing Sports and Streetwear at Zalando about how you can leverage the momentum of the moment to connect with...
Published 05/30/24
Let's kick off season 4 of "Inside Fashion Marketing" with episode #40 and our guest, Mark Rutten, who's Head of Sports & Premium Partner Management at ZMS. Mark and Andreas will guide us through a promising 2024 outlook, some of the initiatives that are planned, and what exactly brands...
Published 02/15/24