Employment opportunities for people with blue collar skills are going to keep growing. In this episode, business coaches Dan Sullivan and Shannon Waller talk to Kenny Chapman, CEO of The Blue Collar Success Group, about his entrepreneurial path and how skilled blue-collar work is going to be much more crucial, popular, and needed going forward. Here’s some of what you’ll learn in this episode:* How Kenny’s experience in the military led him to becoming an entrepreneur.* What The Blue Collar Success Group helps with.* How Kenny “leveled up” his self-esteem.* The biggest benefits he gets from being in The Strategic Coach® Program.* How Kenny used his growth mindset to expand his business and then branch out. Show Notes: In the 1940s, being a plumber was a valued career. Blue-trade industry covers hundreds of different specialized skills. It takes good leadership to have a good company. If you don't operate an effective, good model, you're not going to have what you need in order to pay people top of market and above. Mindset drives everything, and clarity drives direction. Identity limits us a lot. You're much more valuable the more you learn and the more you see. When we hear the word “education,” we've automatically trained our brains to think “higher education.” Like colleges, skilled trades are not created equal. Customers complain about price no matter how much it is. So you might as well get customer complaints at a profitable number.Resources:The Blue Collar Success Group (https://www.thebluecollarsuccessgroup.com/) Blue Collar Success Laws by Kenny Chapman The Six Dimensions of C.H.A.N.G.E. by Kenny Chapman Visual Thinking by Temple Grandin Kolbe (https://www.kolbe.com/) CliftonStrengths® GravyStack (https://gravystack.com/)