Episodes
Shimrit Lev is Co-founder and COO of Sweet Victory Gum, a company that produces functional chewing gum designed to help people overcome sugar cravings. With a background in nutrition based on Chinese medicine, her struggles with an eating disorder inspired her to develop tools to help others gain control over their sugar intake. Shimrit was also Co-founder and Marketing Executive of ShrinkMeApp, a comprehensive and supportive platform for individuals looking to improve their overall health...
Published 10/10/24
Yanik Deschenes, APR, LL.B. is the Founder and President of YPR Canada, a public relations agency with expertise in sparking organic word of mouth within relevant communities. He is a seasoned professional with over 20 years of experience in communications and public relations. With a background in advertising and a focus on creating conversations, Yanik has helped elevate the brand equity of major organizations like Walmart, National Bank, Morgan Stanley, and MUJI. He's also Co-founder of C2...
Published 10/09/24
Arti Sharma is the CEO and Co-founder of Measure Marketing, a company she started in 2008 after a 15-year tenure bringing thought leadership to various business sizes, from startups to Fortune 500 companies. Her company specializes in inbound marketing, account-based marketing, and other data-driven strategies. Passionate about mentoring and philanthropy, Arti serves on boards for various nonprofits and actively mentors young entrepreneurs. Her expertise in b2b marketing, especially in...
Published 10/08/24
Dr. Maggie Yu, MD, IFMCP, is a holistic and functional family practice physician, the CEO at MY.MD Biotherapeutics, and the Founder of Transform Autoimmune Disease Naturally. For over 16 years, she has provided education and training on topics like longevity and reversing chronic diseases through various media platforms. With over 25 years of education and practice, Dr. Maggie has helped thousands of patients overcome chronic symptoms through a healing-centric education system that meets...
Published 10/07/24
Aaron Conant is Co-founder and Chief Digital Strategist at BWG Connect, a leading platform for executive strategy and networking sessions. He is an e-commerce expert with over a decade of experience in digital commerce, providing advisory services to brands on Amazon sales strategies, retail media, direct consumer platform selection, and SEO. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of over 125,000 senior professionals and hosts over 2,000 virtual and...
Published 10/04/24
Paul Tedesco is the President of Track, an industry-leading data technology analytics agency focused on data-driven marketing for clients like McDonald's, Kraft, Mercedes-Benz, and Samsung. With over 30 years of experience in marketing, Paul has been instrumental in the company's growth, expanding Track from eight employees to over 90 and securing long-term relationships with high-profile clients. In addition to his work at Track, Paul teaches customer value creation and marketing analytics...
Published 10/03/24
Bo Royal is the CEO and Co-founder of Pareto Legal, a growth marketing agency specializing in digital advertising, conversion rate optimization, and analytics for small- and medium-sized law firms. Under Bo's leadership, Pareto Legal has achieved numerous milestones, helping clients add seven figures in cases to their pipeline and managing ad spends as high as $30 million a month during his tenure with Fortune 500 brands like Calvin Klein and eBay. Bo holds degrees in Marketing and...
Published 10/02/24
Katie Schibler Conn is the Founder of KSA Marketing, an integrated advertising agency specializing in workforce development, recruitment, and advertising for talent acquisitions. A classically trained marketer, she unexpectedly transitioned from her corporate role at Sony and PlayStation to international yak farming, eventually leading to her starting her agency. At KSA, Katie leverages her diverse experiences to help clients navigate "oh shit" moments and achieve their "hell yeah" through...
Published 10/01/24
Ian Garlic is the Founder of Video Cast Story, an agency that supports brands in developing strategies and goals for video case stories. He is also the Founder of StoryCrews, a company dedicated to connecting businesses with top-rated videographers to market and expand their brands through powerful video stories. With over 15 years of experience in the digital marketing industry, Ian shares his knowledge and expertise on the Garlic Marketing Show, a podcast that discusses video and marketing...
Published 09/27/24
Micah Mitchell is Co-founder of Memberium, a software solution that empowers entrepreneurs and leaders to build automated membership sites deeply integrated with their CRMs. With over a decade of experience in membership site strategy, he has worked with high-profile clients helping them strategize and succeed with website models. A pioneer in the membership space, Micah continues to innovate and share his insights on creating engaging and profitable online communities. He is passionate about...
Published 09/26/24
Mandi Ellefson is the Founder and CEO of Hands-Off CEO, which helps seven-figure consulting agencies scale. As the creator of the Scale to Freedom Scalable Service Growth framework, she has consulted with hundreds of agency owners and CEOs, helping them free 20-50% of their week to focus on accelerating profits. Mandi is also the author of The Hands-Off CEO and the host of the Hands-Off CEO Podcast. In this episode… Many business owners work tirelessly and barely move the needle, while...
Published 09/25/24
Ed Crain is the President and CEO of Kingstar Direct and Kingstar Media, which is recognized as Canada’s top performance marketing agency. With over 25 years of industry experience, Ed has played a crucial role in the company's growth and success, helping top brands like Trivago, Babbel, and Generac achieve remarkable marketing outcomes. Kingstar Media specializes in ensuring accountability for every media dollar spent, delivering impressive results for clients through precise planning and...
Published 09/24/24
Bonnie Hillman is the President and Owner of A&C, a full-service communications and sponsorship agency with roots in arts and culture. With a career spanning decades, she acquired the 40-year-old agency in 2004 and significantly expanded its services to include public relations and digital marketing. Bonnie is a seasoned expert in high-level negotiations for sponsorship deals and naming rights, clinching prominent partnerships with brands like TD Bank and Johnny Walker. Beyond her role at...
Published 09/19/24
Chris Yates is the Founder of Rhodium Network, a community and events platform designed to support digital entrepreneurs through facilitating business deals, partnerships, and connections. Before his current venture, he made waves in the digital marketing agency realm and was instrumental in a series of online businesses, culminating in impressive profits. With roots in an entrepreneurial family, Chris learned the business from his father's publishing enterprise and various subsequent...
Published 09/18/24
Michael Cirillo is the CEO of FlexDealer, a dynamic marketing agency dedicated to revolutionizing the way car dealerships attract leads and enhance marketing ROI by utilizing innovative SEO strategies and targeted digital advertisements. Under his leadership, FlexDealer has distinguished itself by becoming an official partner of Toyota Canada. Michael is deeply involved in the automotive community as the Chief of Staff at ASOTU and the host of The Dealer Playbook, a top-rated automotive...
Published 09/17/24
Jeff Wetzler is the Founder of Ask Approach, a platform dedicated to breakthrough leadership and personal growth through a five-step methodology. Jeff is also the author of the book Ask, which provides practical tools and strategies for enhancing leadership and tapping into hidden wisdom. He has over 25 years of experience in leadership development, including his tenure as Chief Learning Officer at Teach For America and as Co-founder and Co-CEO of Transcend, a nationally recognized...
Published 09/12/24
Andy Buyting is the Founder and CEO of Tulip Media Group, an agency providing custom print and digital marketing strategies that generate leads and grow your business. He is a two-time international bestselling author, a serial entrepreneur, and a keynote speaker passionate about business development and strategic advising. Andy has a track record of scaling businesses, including growing a family business into a multi-million-dollar enterprise. He is known for his innovative marketing...
Published 09/11/24
Dobbin Buck is the Chief Revenue Officer and Co-owner of GetUWired, a full-service digital marketing agency specializing in web development, marketing automation, and creative content. Alongside his partners, he has expanded the team from a modest five to a roster of 50 diligent professionals. Through his journey, Dobbin has harnessed culture, leadership, business development, and operational efficiencies to carve a niche for the agency in the digital landscape. He brings a hands-on approach...
Published 09/10/24
Alex Chan is the COO and Co-founder of AntiSocial Solutions, a social-first agency focused on storytelling, user journey, and brand voice through social media platforms. With over 20 years of experience in business development, corporate operations, and digital marketing, Alex has helped businesses of all sizes build powerful professional brands, contributing to the agency's significant growth serving clients across Canada and the US for over a decade. Beyond his professional achievements,...
Published 09/05/24
Carl Smith is the Owner of Bureau of Digital, a community made up of a diverse mix of digital professionals. Carl spent about 15 years in advertising before launching his first digital agency, nGen Works. He ran nGen Works for 12 years, constantly experimenting with different models of management and team structure.  Toward the end of the run, Carl attended his first Bureau of Digital event and loved the concept of building a community in the web industry. A few years later, he closed his...
Published 09/04/24
Andrea Shaw is the Founder and Executive Chair of TTG Canada and TORQUE Strategies. Operating in Toronto, these marketing and sponsorship agencies are leaders in Canada, working with an exceptional roster of clients and guided by the aspiration to elevate sports, culture, and community. Andrea played a pivotal role in the 2010 Olympic and Paralympic Winter Games in Vancouver, raising a staggering $760 million in corporate sponsorship and overseeing the longest torch relay in Olympic history....
Published 09/03/24
Andrew Wu is the Brand Director and Co-founder of Hive Invest, a company dedicated to assisting individuals lacking prior e-commerce experience in establishing highly profitable Amazon brands. With a wealth of knowledge spanning two decades, he has honed his expertise in e-commerce, start-up development, real estate branding, marketing, investment strategies, partnership building, and business expansion. Andrew's track record includes the successful establishment of over six businesses across...
Published 08/29/24
Peter Palarchio is Co-founder of NAV43, a digital marketing agency specializing in full-funnel digital marketing through paid media and SEO. With a background that began in the event marketing space, he has transitioned into overseeing digital growth across numerous projects, from startups to enterprises. Peter is recognized for his expertise in SEO, paid media, and CRO, and has worked with prominent clients like Marriott, Hyatt, and Fairmont. Equipped with an entrepreneurial spirit, he's...
Published 08/28/24
Ronna Chisholm is the Business Director and Co-founder of Dossier Creative, a brand design studio in Vancouver specializing in food, beverage, health, wellness, and professional service rebranding. With over 30 years of experience, she has led her studio to create and reposition some of Canada's most iconic brands, including Mike's Hard Lemonade and Naked Grape Wines. Ronna is also the Founder of Railyard Lab, an internship-powered design studio focusing on strengthening the business-design...
Published 08/27/24
Lucas Béland is the Founder and CEO of Goloot, a fast-growing ad network startup. Under his direction, Goloot has raised close to $8 million in venture capital and grown its team to nearly 20 industry veterans. The company's innovative technology is changing digital advertising by offering gamified, user-friendly ad experiences on over 50 premium content sites. Lucas is a 22-year-old Canadian entrepreneur who began his journey as a college student disillusioned with traditional advertising...
Published 08/22/24