Brandon Sanderson and Dan Wells sit down to chat about the world of book publishing and the many holes and roads that it leads to. Along the way, they chat about "The Penguion's," some of their crazy signing stories, and the Film Industries looming big issues.  Pre-Order Store for Words of Radiance BackerKit Campaign: https://words-of-radiance-leatherbound.backerkit.com/hosted_preorders?ref=IB424 Want to send me something to open? Dragonsteel Entertainment ATTN: Adam P.O Box 698 American Fork, UT 84003 Stay up to date by following my newsletter: https://www.brandonsanderson.com/tag/newsletter/#footer Interested in signed books and swag? Check here: https://www.dragonsteelbooks.com/ You can also follow me on: Tiktok: https://www.tiktok.com/@authorbrandonsanderson Facebook: https://www.facebook.com/BrandSanderson Twitter: https://twitter.com/BrandSanderson Instagram: https://www.instagram.com/brandsanderson/?hl=en Twitch: https://www.twitch.tv/mistbornbrandon Frequently asked questions: https://faq.brandonsanderson.com/ Chapters (0:00) - "The Penguino's" (4:30) - A Commitment to Continuity  (5:40) - Chatting Book Publicity  (6:25) - Brandon's First Book Signing (8:23) - Publicist Wheelhouse  (10:26) - Habatiual Issues with Book Publishing (13:43) - Book Publishing is Odd (15:36) - The Economics of it All (17:50) - The Foolishness of Cleaning House (20:20) - Falling into Obsecurity (23:55) - The Midlist  (25:45) - Greasing the Wheels with Money (28:40) - Publicity's Constant Struggle (31:36) - The Film Industry Issues