TikTok’s CEO had his 15 minutes of DC fame, and the only thing that’s clear is that he did his homework and (most of) the House Committee did not. Yet while everyone was focusing on what he said, we think it’s more valuable to zoom and consider the bigger picture. Join our host Tom Frank along side former reporter and kglobal pr specialist, Jackie Hampton and Ian Cunningham, kglobal’s resident tech guru and social media strategist, to break down his preparation, TikTok's overall strategy and what to expect next. That’s our take… Please subscribe to Into Focus on Apple, Spotify or wherever you listen to podcasts. Give us your take on instagram @kglobaldotcom and if you like the show, leave us a rating on apple. Into Focus is brought to you by the good people at kglobal. Unlike traditional marketing agencies that look at consulting, creative, and communications as distinct, kglobal exists at the intersection of all three. This fusion of strategy and creative fuels unexpected solutions and better outcomes. The result is impact – on your audience, in a new market, or over a policy.  Hosted on Acast. See acast.com/privacy for more information.