Laurence Borde is the founder of Mediatree, an agency specializing in accompanying companies in the preparation and implementation of the IPO roadshow. With Laurence, we discuss the human element of the IPO process: how chief executives should prepare the company, and themselves, for an IPO: from the optimal organizational structure to your personal physical preparation to manage your energy throughout the process. If you have feedback, or there are any topics you would like us to cover on the show, please reach out at [email protected]  Disclaimer: this discussion is not financial advice, nor an investment recommendation, nor a sollicitation to buy or sell any financial instruments, or an offer for financial services or any other transaction. The information contained in the recording have no contractual value and are destined for an informational purposes only. Amundsen Investment Management and the participants on this podcast may have holdings in the companies being discussed.