Episodes
If you’re a student wanting to build your jewelry business on the side, you’re going to love this conversation I had with one of my dear clients Tommy Bernabe. Tommy is the founder of his jewelry brand Nabiva. We chatted about Tommy's journey in building his business while studying, overcoming mental health struggles, and the importance of sacrifice in business. We also discuss lessons learned in selling and marketing jewelry, the power of community, and the importance of consistency in...
Published 02/12/24
Think you just need a formula to get the right prices for your jewelry? Think again! Today I'm diving into why pricing needs to take into consideration your RESENTMENT PRICE. I'm also talking about the issue of underpricing and how it can lead to resentment towards your business.    Topics Discussed: The Importance of Resentment Pricing Underpricing Identifying Resentment and Making Changes Balancing Pricing and Market Value Price Changes Over Time Communication of Price...
Published 02/02/24
Ok, let's chat about the secret to success in really bringing your jewelry business to where you want it to be... it's being relentless. Today I'm diving into why this is such an important factor, and how being relentless does not mean pushing through to burnout, but rather focusing on your goals and desired outcomes.      Topics Discussed: Clarifying Your Why and Desired Outcome The Power of Focus in Business Avoiding Distractions and Prioritizing Tasks Valuing Time, Energy, and...
Published 01/29/24
Today I'm chatting about the BEST part of building a jewelry business that nobody talks about - the person you become on the way, and the personal growth and transformation that comes with building your jewelry business.   I'll be sharing more about my personal evolution, and the evolution of my clients and how building your jewelry business enables you to become more confident, resilient, and authentic through the process. We'll talk about the importance of facing blocks and overcoming...
Published 01/21/24
If you’re wanting to shift your mindset and feel inspired, you’re going to love this conversation I had with one of my dear clients, Kristina Sefeldt , the metalsmith and maker behind Saint Vagabond. Kristina’s collection is largely inspired by connection and her pieces are a modern interpretation of old world adornment. Kristina shares her journey in building her jewelry business and discusses the lessons she has learned. We chat about transitioning from her previous career into jewelry...
Published 01/14/24
 Today we're chatting about importance of shifting your perspective and focusing on systems, habits, and strategy rather than solely on goals. We'll look at why you need to break down goals into actionable plans and how to avoid getting caught up in busywork. We'll also talk about the three reasons why businesses may not achieve expected results, and the role of strategy and systems in moving your jewelry business closer to your goals.   Topics Discussed: Setting the Tone for 2024 ...
Published 01/05/24
If you’re a jewelry business owner wanting to scale, you’re going to love my latest episode with Stacy Hotchkiss, the Founder and Designer behind Running With Scissors Jewelry. Stacy is a successful jewelry business owner and shares her journey and insights on building a thriving brand over the past 17 years. She emphasizes the importance of starting with a clear end goal and working with a coach to streamline business growth.   Stacy encourages jewelry makers to create pieces they love and...
Published 12/28/23
Today I want to encourage you to reflect on your why for starting your jewelry business and celebrate your milestones and growth over the past year. We'll also be diving into the importance of setting clear goals for 2024 and going all in on your jewelry business and dreams. I'll also be chatting about the fear that comes with taking action and identifying the biggest levers that can be pulled to achieve your desired outcomes in your business.      Topics Discussed: Reflecting on...
Published 12/21/23
If you’re in your first two years of building your jewelry business, you’ll love this conversation I had with one of my dear clients Keeley Bolton, the founder and designer behind Moon and Dusk. We’re diving into the lessons she’s learnt building her business and her advice to others looking to do the same.   Topics Discussed: What to do when you’re feeling lost & overwhelmed Theory vs implementation in business Why your first year of business is the hardest Keeley’ advice to new...
Published 12/14/23
Ok let's talk about the REAL reason your jewelry business is on the struggle bus...and why you need to stop blaming the economy and take your power back. This episode is a dive into a topic that holds a lot of business owners back, and the aim is to empower you to look at your business with a fresh perspective, see the weak spots, and go all in on yourself and your business.    Topics Discussed: Debunking the myth that economic downturns inevitably lead to business struggles Why jewelry...
Published 12/08/23
I'm not gonna tell you what to do today because, let's be real, that often doesn't work anyway. Instead, today I’m on a mission to shake things up. Let’s figure out what the heck you're really trying to achieve in your business, and pinpoint those weak spots in your game plan that are just waiting to be fixed. Consider this episode your official wake-up call, pushing you to flip the script on your thinking and snag some quick wins. If you're game for a business strategy shake-up, this episode...
Published 11/28/23
Feeling frustrated when it comes to content? Posting consistently and not really seeing engagement & sales? Been batching your content and feel productive but don’t really see results? Then this episode is for you. I’ve got a controversial approach to content and do not believe business owners should be batching content in their first few years of business. And I know you’ve probably heard from other coaches that batching is the key…I’m here to tell you why that is a big misconception and...
Published 11/16/23
If you’ve ever wondered if it’s actually possible to build a profitable jewelry business if you’re making $100,000 in revenue or less and pay yourself a salary, this episode is for you! The reality is, a lot of business owners don’t make money in their first few years of business. The good news? There are many business owners who do and are able to pay themselves! So today I’m debunking this myth, emphasizing that success is not solely determined by revenue but by effective management and...
Published 11/08/23
In today’s episode I’m chatting to Renata Cambauva, the creative force behind Hey Babe LA, her Modular Fine Jewelry Brand for the body and soul. From a graphic designer to a jewelry entrepreneur, Renata shares her empowering journey. The episode dives into her experiences of overcoming design theft, transitioning from a safe career to entrepreneurship, and the mindset shifts necessary for success. Discover the keys to building a jewelry business and community authentically, navigating...
Published 11/01/23
If you’ve ever found yourself holding back from sending out those marketing emails, because you don’t want to be “annoying”, this episode is for you. I’m diving into how to shift your perspective, and how it’s going to drive growth in your jewelry business.    Topics Discussed: Building Lasting Relationships: Leveraging marketing tools to forge genuine connections. Personalized Content: The power of tailoring your message to resonate with your audience. The Art of Storytelling: Unveiling...
Published 10/19/23
Joining me today is the talented Julia Duff Hundermark, the creative force behind Julia Duff—a unique jewelry brand. Not only is she a skilled designer, but she also wears the hats of both founder and host of The Elemental Connections Podcast. Julia's creations are more than just jewelry; they're a statement of empowerment, inclusivity and connection. In this special episode, we dive into Julia's journey as she generously shares the invaluable lessons she's gathered during the initial months...
Published 10/14/23
Alright, let's get real here. Ever find yourself pouring your heart into content, firing off those emails, and then, crickets? It's frustrating. And here's the thing...a lot of jewelry business owners are unknowingly chatting up just one type of buyer in all their content. The reality is, there's a whole gang of different buyer types out there, each needing their unique content fix to hit that 'add to cart' button. Guess what? We're unpacking all that in today's episode!   Topics We're...
Published 10/05/23
If you've ever been on the struggle bus with a 10-step morning routine that's got you feeling frazzled, you're in good company. Tune in as I spill the beans on why I kicked my old morning routine to the curb and adopted a fresh way to kickstart my day. You won't believe how it's been a game-changer for my stress levels and business. Here's the lowdown: Why we lock ourselves into strict regimes How you may unintentionally be increasing your stress hormones Noticing when you're heading...
Published 09/28/23
Ever wondered if hitting that magical $100,000+ in sales for your jewelry business is within reach? Do you sometimes feel like it's a distant dream, fearing it might lead to burnout? Well, you're not alone in those thoughts. Today, I'm here to break it all down with you, helping you see what’s really possible for you and your jewelry business. Here's what we'll chat about: What Success in Business Really Requires Doing Your Best vs. Doing What’s Required Demystifying the $100,000 Sales...
Published 09/23/23
Today I’m deep into the world of social media and the complex emotions that often come with it. I’m sharing some of the anxieties and fears I see a lot of jewelry artists and designers struggling with when it comes to showing up on social media authentically. From the fear of being judged for being "too commercial" to concerns about authenticity and the belief that their art isn't enough, we’re laying it all out on the table. Join me as I tackle these fears head-on and discuss strategies for...
Published 09/08/23
Let's be honest - as a jewelry biz owner you've had your fair share of failures on your journey. Today I'm walking through how to reframe failure and use it as a catalyst for growth. I'll be diving into how to the shift towards a growth mindset, learning from mistakes, adapting and innovating, and sharing some practical tips for embracing failure.   Topics Discussed: Reframing failure as an avenue for growth Adopting a growth mindset Learning from mistakes and utilizing them as learning...
Published 08/31/23
Today I'm chatting to Christine Mighion, the Founder of Christine Mighion Jewelry who is a former dental hygienist turned successful jewelry artist who shares her inspiring journey of transitioning into a full-time jewelry business owner. Christine discusses her path to clarity in entrepreneurship, how understanding the difference between a jewelry designer and jewelry artist impacted her journey, and the pivotal moments that led her to overcome burnout and make strategic decisions for her...
Published 08/24/23
Step into the world of creativity and business with Elise Estelle Renn, a talented jewelry artist living her dream in Lisbon. In this special chat, we follow Elise's inspiring shift from science to jewelry artistry. She shares how jewelry captures emotions, chats about diving into her jewelry business, and the courage it takes to trust your journey. This is an extra special episode as Elise is a dear client of Robyn’s and is a new member of the Jewelry Business Academy.   Topics Discussed: ...
Published 08/18/23
If you’re a jewelry business owner who would love to get into wholesale, you’ll love this conversation with Amanda Esposito, the Founder & Designer behind Northern Tides Studio. This is an extra special episode as Amanda has been a part of the Jewelry Business Academy for a couple of months, and today she’s sharing her updates and lessons learnt with you.   Topics Discussed: Expanding into wholesale Jewelry sales in airports Boutiques vs. big retailers Handling large wholesale orders...
Published 08/11/23
If you're an "ideas" person with lots of dreams and goals, but haven't actually started taking action towards them, this episode is for you! Today, we're diving into how to shift from being a dreamer to becoming an unstoppable doer, and how to break free from that wantrepreneurial trap and embrace stepping into the role of entrepreneur. Just like my own journey from cubicle life to building my own jewelry business, we'll dive into what separates the dreamers from the action-driven achievers....
Published 08/08/23