Jim Serpico speaks with Rachel Pardoe, also known as @Sourdough_Enzo on all social platforms including TikTok, Instagram, Facebook, etc. They discuss the art of scoring bread, using social media to build your brand, the difference between baking as an influencer vs. mass producing the same product, her most memorable meal, and more! Follow Rachel Pardoe on Instagram, Facebook and TikTok at @sourdough_enzo. Follow Jim Serpico on Instagram at @jimserpico and @sidehustlebread.