Having a big Instagram following can be very lucrative for marketing and driving free traffic to your site. But there’s more to it than a simple numbers game.

Don’t worry, linking is a common practice expected and also respected by all kinds of users thus it is unlikely to harm your site. 

When you start tailoring your product, it means you are understanding your customers’ needs and wants. If you carry out a research about what your clients want and match it to your product line, then your message becomes very powerful.