Welcome back to the Klaviyo Data Science podcast! This episode, we dive into… Using NLP to communicate at scale Last episode, we discussed the history and practice of natural language processing, or NLP. This month, we’re here to discuss an exciting and cutting-edge application: using NLP to help businesses converse with their customers at scale. See the power of NLP in action as we talk with NLP experts on the Conversation AI team at Klaviyo about: How NLP enables a qualitative shift in how businesses communicate What intent classification is and why it matters Tips on tailoring NLP to a highly specific use case “There’s a lot of ways to think about the term ‘intent’. One way is what is the customer saying, and you can assign some sort of value to that. But the real intent that we’re interested in is what response are they hoping to get.” - David Lustig, Data Scientist See the full show notes on Medium!