Here, we love providing value to others. It’s in the name of our company (Values-Driven Leadership). It’s an amazing day when we get the chance to speak with someone else who loves bringing value as much as we do. We sat down with Bill Cates, a Hall of Fame speaker, best-selling author, and founder and head of Referral Coach International. He came on the Lead to Grow podcast to deliver a few secrets on customer referrals. The biggest secret is this: Referrals aren’t a side dish to your business. Referrals are your business. Check out what Bill said about exponentially growing your business through referrals.