Former guides Dr. Kelly & Juliet Starrett are a power couple in so many ways; as wellness experts, influencers, coaches, business people, and socially-impactful parents. Their story demonstrates where a guiding mindset fosters extraordinary success as courage, caring, and vision come together.

"Simply put, I still love to guide!" 30 years after starting Southern Yosemite Mountain Guides with a couple of buddies, a closet full of gear, a van, and a passion for adventure, Ian Elman runs a business that's stood the test of time like the alpine, granite paradise his guides navigate.

Susan Purvis saves lives and teaches others to do the same. She's done this as an adventure guide, medic, avalanche instructor, writer, and a remarkable storyteller. And she's done it on seven continents in the highest, lowest, hottest, coldest places on earth.