Let's talk about digital identity with Petri Heinälä, Security Offering Architect at Fujitsu. Oscar is joined by Petri Heinälä, in episode 85, who’s aim is bringing digital identities closer to businesses and real life. In this episode Oscar and Petri explore the importance of organisations understanding and embracing digital identities and identity solutions, including what needs to be considered when investing in identity solutions, how a lack of understanding can put the project and company at risk and how to get businesspeople more interested in identity. "Because people are part of the business, so are identities." Petri Heinälä works in global Fujitsu as Security Offering Architect and his area of specialisation is Digital Identities. His aim is to bring Digital Identities closer to real life and businesses with common sense thinking and talking less technology language. He noticed throughout his long career that the only permanent thing is change and understanding that has helped Petri keep up with the development and changes of life, business and technology. Connect with Petri on LinkedIn. We’ll be continuing this conversation on Twitter using #LTADI – join us @ubisecure! Go to our YouTube to watch the video transcript for this episode.