When Varun Sheth was keen to go abroad after his graduation, he tried to raise funds for his education through crowdsourcing from his relatives and thereby, did his first ever crowdfunding campaign. And this was even years before he co-founded Ketto, along with his co-founders Zaheer Adenwala and Kunal Kapoor. As the first mover in the industry, the eight year old company has become a trusted name for making your donations count. And to actually knowing if it benefitted someone. Ketto (from ‘key to tomorrow’) has successfully raised over Rs. 1100 cr through two lakh fundraises and has a database of more than 55 lakh donors. Numbers play a critical role for crowdsourcing and notching up these big figures wasn’t an easy task for Varun, whose idea was once rejected by  investors over and over again when he started the company in 2012. So how did he stay the course? What got him convinced that Indians will donate on an online platform? Let's find out from Varun Sheth on this week’s episode of Maharani Talks. You can check out Ketto here: https://www.ketto.org Check out Maharani Talks on Instagram here: https://www.instagram.com/maharanitalks/?hl=en