This is one of my favorite episodes with Nancy Hensley, when she was CMO at Stats Perform.  I've got to get back to my bracket! Money Ball is back! Nancy Hensley, Chief Marketing Officer for Stats Perform, gives us the latest on data analytics in sports. If you like sports don't listen unless you have time to be entertained.   Show Notes   ·      04:09 What does Money Ball look like now? ·      07:30 Mrs Chicago's personal update ·      08:40 Fan website: The Analyst ·      11:16 Stats Perform for the rest of us ·      17:25 Sports tech competitors ·      18:34 Monetizing data. $115M for NFL data! What? ·      27:44 Broadcaster and Pressbox Linkedin: https://www.linkedin.com/in/nancyhensley/   Website: https://statsperform.com/   Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.   Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.