In this episode we're joined by Paula Albuquerque, who is Director Global Market Access Immuno - Rheumatology at UCB. Paula has a comprehensive global background within the healthcare, pharmaceutical, biotech and management consulting sectors and has a strong focus on how to translate science into commercial value propositions. Paula discusses her purpose: bringing to market and launching new medicines in the way that considers the needs and realities of the patients and health systems. She also reflects on key takeaways from the global launches she's been involved in, and shares what she's doing to prepare for the future of market access.  The opinions shared in this podcast are Paula's own views.