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marketingb2btech
Marketing B2B Technology
Napier‘s take on the world of B2B marketing and PR, with a particular focus on Europe. For more information about Napier and the services we offer B2B technology clients visit www.napierb2b.com.
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Ratings & Reviews
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4.7 stars from 20 ratings
Insightful and informative
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“Mike is an excellent host and features many interesting guests. The guests are really what makes the show good. I especially enjoyed the episode on AI with Georgios Grigoriadis. There are a lot of high level fascinating discussions mixed with practical tips and advice, making it a must-listen pod...”Read full review »
CityGal415 via Apple Podcasts ·
United States of America ·
05/09/24
Refreshingly informative and human
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“Mike, Natasha and team are such a joy to work with. They are professional, yet delightfully friendly and personable. And the content of their podcasts reflect this! I love to stay up to date on the B2B Marketing space via their content. Don’t forget, at the end of the day, we’re all just people...”Read full review »
Yodood via Apple Podcasts ·
Canada ·
02/27/24
Insightful B2B podcast
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“Napier provides information tailored for B2B marketers. Definitely worth a listen if you want to learn about new opportunities for the B2B tech industry.”
Sara-Product Marketer via Apple Podcasts ·
Great Britain ·
01/26/24
Recent Episodes
Lisa Rees, Director of Marketing Communications at Avnet Silica, joins Mike for the latest episode of our leading B2B marketing professionals series. Lisa discusses the importance of understanding the customer journey, why having a non-technical background can be an advantage, and emphasises the...
Published 05/22/24
Georgios Grigoriadis, Founder and CEO of Baresquare, an AI-driven analytics platform, discusses his career journey from data scientist to founder and the development of Baresquare. He shares how the tool leverages AI-powered insights for marketing analytics, the challenges and opportunities in...
Published 05/09/24
Published 05/09/24
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