Episodes
BidPixel's CEO, Dave Granfield takes us through his 14 tips for building a positive, winning team culture. Along the way, Dave will discuss the importance of knowing your company WHY? and how this can help your team look forward to turning up to work each day. BidPixel has grown substantially as an agency over the past couple of years and for Dave, the team culture has been an integral part of that success.ย 
Published 01/08/20
Are you a marketing manager stuck in the rut of trying to get your boss/s to commit more money towards moving from Traditional Marketing into Digital Marketing? Bidpixel's Dave Granfield chats to Mireille Ryan about how to ask a boss/CEO/board for more budget towards digital in 2020. Mireille is the CEO at SMMI ๐Ÿ’กSocial Media Marketing Institute and the Founder of Social Media Marketing Awards. ย 
Published 11/26/19
There are going to be winners and losers in the marketing and sales game and more often than not, the winners are the ones that actively adopt change. Did you know that in the last 15 years, 52% of fortune 500 companies have disappeared?ย  Josh Oastler and Dave Granfield chat about this trend today and put the spotlight on one Aussie bricks and mortar brand that has gone under after over 166 years in business.
Published 11/22/19
The internet just keeps on getting busier.ย  And as this happens, content is drowning in the bloody waters of a feeding frenzy. The true winners in 2020 are going to be the brands that swim out a little deeper, get some blue ocean around them and create a Conversion Rate Optimisation roadmap that'll get them noticed.ย  Join Dave Granfield and Josh Oastler for a chat about the top 6 tips for CRO in 2020.
Published 11/17/19
๐Ÿ‘€ What are the 5 top Facebook ad strategies you need to be doing now AFTER Christmas ends. ๐Ÿ’ฅ How to save money when everyone's credit cards are maxed out! Jay and Dave from BidPixel cover their holiday season Facebook ad checklist to make sure ad accounts are setup for growth and profits. ๐Ÿ‘‰๐ŸผAsk us a TOUGH MARKETING QUESTION on our Youtube videos and we'll answer them live and give you a shoutout. ๐Ÿ˜ƒ
Published 11/15/19
๐Ÿ‘€ What are the 5 top Facebook ad strategies you need to be doing now BEFORE Christmas arrives.๐Ÿ’ฅ [Bonus] Our number one strategy to check before you run ads in one of the busiest times of the year. Jay and Dave from BidPixel cover their holiday season Facebook ad checklist to make sure ad accounts are setup for growth and profits. ๐Ÿ‘‰๐ŸผAsk us a TOUGH MARKETING QUESTION on our Youtube videos and we'll answer them live and give you a shoutout. ๐Ÿ˜ƒ
Published 11/14/19
In this episode, Jay Janus and Dave Granfield chat about four new platform releases for Facebook and Instagram.ย  Story to messenger links, ad translations as a native option, reporting stats on multiple ad accounts and Instagram shop ads with product tags. Don't forget to subscribe to get updates.
Published 10/16/19
Dave and Jay get down and dirty on how to scale Facebook ads effectively in the day and age of Campaign Budget Optimisation.ย  This topic is going to bring out the comments for sure as there are soo many ways of scaling adspend to increase revenue and everyone seems to have an opinion.
Published 10/03/19
Dave Granfield and Jay Janus talk about being sick and tired of marketing agencies operating unethically taking on customers and underperforming. They also discuss the good old $5 adset for testing. Do they work and if not, what is a better option? Plus - BidPixel is growing and moving. We are off to a new office on the Gold Coast and it's time to celebrate with a prize.
Published 10/02/19
In this episode, Jay Janus and Dave Granfield talk to Real Estate advertising expert Paul Finch to answer a very simple user-submitted question that that stumps most real estate agents.ย  The lads also talk about lead generation basics and Jay wraps up the episode talking about a strange issue plaguing Shopify stores right now. _______________________ ๐ŸŒŸ Don't forget to comment any questions below and we'll answer them on an upcoming episode of the VLOG and Podcast
Published 09/27/19
Learn how to setup your Facebook page, ad account and other assets like pixels correctly to ensure that you not only tighten your data privacy but also operate within Facebook's terms of service.ย  Jay and Dave discuss why so many business owners are leaving their ownership of these crucial assets wide open.
Published 09/23/19
This episode is all all about getting in Chris Mott's head and finding out just why he's quickly getting labelled as one of the nation's best advertising managers, all while silently working away and not trying to get guru status.ย  Listen to this episode where Chris talks about things other ad managers would never even consider - learn why Chris' clients rave about him!ย 
Published 09/23/19
Why the heck is everyone starting to talk about Tiktok (Thanks Gary Vee) and what opportunity is there to advertise on the 15-seconds-of-fame platform for teenagers. Plus, Jay gives us a run down on the Q4 playbook for Facebook advertising while Dave explains what levels of Facebook ad account reps there are.
Published 09/23/19
Jay and Dave discuss Black Friday, Cyber Monday in Australia in 2019 as well a introduce a new segment called "What makes this ad great" where they look at Shift, a productivity platform's use of asset customisation and dynamic creatives.Dave reviews the mega book Tools Of Titans and Jay has a say (rant) about the ethics of the advertising industry
Published 09/12/19
Welcome to the episode where Jay and Dave, two Australian lads running a million-dollar advertising agency discuss the new releases for Facebook's advertising platform as well as the trend that is booming down where the mega-factory marketing agencies are losing market share to the little guys.ย  Customers want and deserve transperency and it's time for the household brand names of the world to be getting a clearer insight into where their money goes.ย 
Published 09/11/19