The third out of our 4 episode mini-series with Prof. Dan Ariely! If you haven't yet, check out the first and second episodes :) Dan Ariely (@danariely) is the modern definition of a renaissance man.  He is a Professor of Psychology and Behavioral Economics at Duke University and founder of the Center for Advanced Hindsight that aims to empower people with the wisdom of behavioral economics.. His focus on the reality of how people act in the marketplace vs. how they should or would if only they were more rational, sets him apart from many behavioral scientists of his time. Dan’s bestselling books include Irrationally Yours, Predictably Irrational, The Upside of Irrationality, The (Honest) Truth About Dishonesty, Dollars and Sense and Amazing Decisions. Dan’s writing is driven by the motivation to make research and science more ‘user friendly’ so that more people will experience for themselves the thrill of behavioral economics and discover ways this knowledge can benefit their lives. In his “Ask Ariely” column in the Wall Street Journal,  Dan tackles everything from how to manage the uncertainty brought on by the current pandemic to more personal questions of how to establish rituals to get through the painful reality of a break up. His ability to create a safe space for discussing science based arguments as well as more emotionally driven matters of the heart make him a fascinating person to interview.