MINDED - EP11 - Dr. Carmen Simon - Neuroscientist and Author
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Description
Cognitive neuroscientist and founder of the company Memzy, Dr. Carmen Simon brings the sciences to business. A professor at Stanford University, her recent book Impossible to Ignore has been selected as one of the top books on persuasion.
Dr. Simon has worked with corporations such as AT&T, Google, Cisco and ESPN. In this episode, we discuss attention span, brain stimulation and how to deliver a memorable message.
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